Today is small business Saturday. Following Black Friday every year, local small businesses run by people just like you are offering sales, discounts and specials all day today. It’s a day to honor and support small businesses for all they contribute to our communities.
Supporting America’s entrepreneurs can be as simple as “Shopping Small” at Main Street merchants, which create two out of three net new jobs in our communities. Your dollars make an impact. Last year, total reported spending among U.S. consumers who said they shopped at independent retailers and restaurants on the day reached a record high of $17.8 billion. Shoppers also turned out for online small businesses in 2018 – among consumers who said they participated on the day, 41% reported that they shopped small online on Small Business Saturday. This is positive news for all of us, especially during the holiday season, as Americans boost their local economies.
There are many local small businesses in both Accomack and Northampton County on the Eastern Shore which provide unique shopping opporunties for those easy and hard to buy for folks alike on your shopping list.
Eastern Shore of Virginia Chamber of Commerce and Eastern Shore Tourism Commission Executive Director has laid down a challenge for Eastern Shore residents for this holiday shopping season:
If you’d like to hear a wide ranging interview on ideas for shopping local during the holiday season, visit the annual Chamber Chat for how to shop local during the holidays on the ShoreDailyNews.com audio on demand page. A note, due to the length of the interview, we unfortunately lost the segment of shopping local in Exmore.
In so many ways, small businesses are the glue that holds our communities together. In addition to providing jobs and contributing to the local tax base, small businesses donate 250% more than larger businesses to local non-profits and community causes. Seventy five percent donate an average of 6% of their profits to charitable organizations annually. 81% of small businesses plan on giving back to their community in 2019.
Each small business typically has a list of different organizations and causes it donates to: 66% give to local charities, 48% support local youth organizations, 42% donate to local first responders… the list goes on. I encourage you to join me and more than 100 million Americans in shopping and dining small on Small Business Saturday® as you check off items on your holiday shopping list.
This year, to help bring attention to our locally owned retailers and restauranteurs, SBA is visiting neighborhoods near you. In Virginia, we’re visiting small businesses in Chesapeake, Norfolk, Fredericksburg and the greater Richmond area providing tips and tricks for Small Business Saturday® through Nov 26th. Join us and meet with local business owners to highlight the impact their presence and your dollars have on making our Virginia communities a great place to live and shop.
Thank you for shopping small this holiday season. Let us know how you’re supporting your local entrepreneurs on Small Business Saturday by using #ShopSmall on social media as you go about your shopping. For more information, visit www.sba.gov/saturday.